Customer Experience
Transform the relationship with customers, offer unique and personalized experiences, and create value in every interaction.
Understanding, connecting, and communicating with clients, suppliers, and collaborators, positioning the brand and our products and services, is key to resilience in a rapidly changing environment. All of this in an omnichannel and digital context that we must connect with the physical.
As a result of an evaluation of the digital ecosystem, Osborne has decided to implement a new e-Commerce platform, SAP Commerce Cloud. The new platform integrates the management of all channels and the customer base into a single solution to improve the shopping experience and facilitate internal management.
Experience management
Regarding digital transformation, all organizations have in one way or another outlined their action plan, which is a fundamental part of being able to provide a personalized, individualized service that satisfies the customer experience in order to improve customer loyalty.
Understand the customer experience culture within your company to maintain **coherence between channels and touchpoints**, and align it with business objectives.
Maintain a unique value proposition in the market that anticipates and adapts to the needs and desires of customers and sets itself apart from competitors.
Customize the experience in an automated and scalable way thanks to an omnichannel strategy and a Customer Data Platform based on measuring, understanding and anticipating customer behavior.
Quantify the ROI in CX with those metrics that truly contribute value to the business and the customer and report them to the entire company.